Or rookie blooper?
Attention is currency, so jumping-in-front-of-the-parade is de rigeur if you’re yet-another radio righty working the same talking points du jour that the other soreheads are reciting.
But how do you make-the-same-old-same-old your-very-own?
Conspiracy theorists won’t buy, even for a minute, that this wasn’t a set-up…
“‘Found out if I said Redskins, or Cracker, or Redneck Bible Thumper, I could stay on. But if I said N***** or S****, they cut me off. ‘Radio station sent me home. ‘Don’t know what’s going to happen next. We’ll find out Friday at 5.”
That’s ex-U.S. Rep. Joe Walsh, now hosting on WIND/Chicago. It’s a Tweet that followed — you guessed it — management clipping Walsh’s microphone, after he reacted to the latest chapter in the unremitting controversy surrounding the name of DC’s NFL team. In this case it was the trademark revocation that had Washington-area garage silk-screeners working overtime.
After-which — of course — came The Meeting.
Then — yep, The Announcement — written in promo copy style, from the GM:
“Yesterday AM 560 The Answer’s Joe Walsh conducted a segment of his show regarding the recent controversy about the name of the Washington Redskins. During the segment Joe intended to cite several common racial slurs as examples. He did not in any way use them in a defamatory or derogatory manner, simply as examples. However, we did not allow them to go on the air. AM 560 The Answer has a policy of not using certain words on the air that are highly inflammatory and offensive even in the context of a discussion of why those words are offensive. We will continue that policy. Joe Walsh will be back on air tonight at 5PM.”
During his one-and-done term in Congress, Walsh (R-IL) was already in shock jock mode, with a blooper reel of sound bites, sometimes shrieked.
Example: When asked whether a woman should be allowed to have an abortion if her “life is at issue:”
“There is no such exception. With modern technology and science, you can’t find one instance.”
WHO KNOWS if this was a stunt, or a radio rookie blooper?
OR…possibly…nimble management turning-lemons-into-lemonade?
Walsh, his boss, and any others there in-the-loop, all-of-whom P.T. Barnum would congratulate in either case.