Since his Sandra Fluke faux pas, a relentless boycott effort has scared-off big national advertisers, seemingly for keeps.
Motel 6 isn’t leaving-the-light-on for Rush.
Many of these dollars fled to Sports Talk radio, regarded as “safe.”
Lots of radio money was going digital anyway, and Limbaugh’s gaffe likely accelerated that trend.
And you’ve seen the ratings.
Limbaugh’s early success MADE stations. Hour-by-hour numbers made his hours look like Mt. Everest.
Now, most major market affiliates are cellar-dwellers.
Still – and I speak from experience at client stations — this show can be a local money-maker.
Brainstorm: WHO is listening?
WHAT are their needs and concerns? F’rinstance…
Sell elder care to 60-somethings with 90 year-old parents.
Read: 5 more ideas
(including one you’re not expecting to hear from a consultant)
If it’s here, find it fast:
- RT @DaveGraveline: Mom's Day is coming up! Let "Into Tomorrow" help you with some fun ideas on this week's ITTV Report @ http://t.co/AcMvLs… 3 hours ago
- RT @politico: Former House Speaker Jim Wright dies at 92: politi.co/1PoY1w2 | AP Photo http://t.co/rQa5gQA5dY 4 hours ago
- And what's with the head-tip? twitter.com/Bipartisanism/… 5 hours ago
- @msnbc EGO trumps common sense: #CarlyFiorina 21 hours ago
- #CBSNews: @JetBlue starts flying NYC>Havana in July. And #Obama admin has OK'd ferry service to #Cuba #ABOUTtime 21 hours ago
- RT @JohnFugelsang: If Carly Fiorina can do for American voters what she did for HP jobs then we'll all get to move to India. 22 hours ago
- @EdShow COMMUNICATION is key. Of all GOP 2016-ers Huckabee is best speaker. Ben Carson is worst. #EdShow 23 hours ago
- National sponsors HAVE ditched #RushLimbaugh More inventory for #radio stations to sell locally! AND THEY CAN. How: HollandCooke.com 23 hours ago
- #CarlyFiorina fired 30,000 people. 'Wished she'd done it faster: carlyfiorina.org 1 day ago
- @socallks @flushfools @Ontheotherhand @IDriveBackup @dinovite m.dailykos.com/story/2012/09/… 1 day ago
Twitter Tactics For Radio
Do you know your @ from your # ?
If you don't, you're not making-the-most-of this valuable tool. Read my white paper.
We'll both Google better!
Link to http://hollandcooke.com, then Email me the URL of the page it's on, and I'll include you below...
So you want to syndicate?
I can help! But first, can I talk you out of it?
Read why I ask.
For utterly riveting media interviews & speaking engagements that’ll leave your group laughin,’ inquire @ 401-330-6868.
A SLOGAN YOU — HOPEFULLY — WON’T HEAR IN A RADIO COMMERCIAL!IF YOU'RE ALONE, read this aloud:
For some better leads, CLICK HERE.