“Broadcasting is still the only way into every home in the USA.”
Ben Sherwood, President, Disney/ABC Television Group, at the Opening Session.
Strictly speaking, the National Association of Broadcasters’ mission is to represent the interests of AM/FM/TV licensees before regulators.
But transmitter distribution is just part of what was on the agenda in Las Vegas, at a convention with subtitles “Content is King: Storytelling Across Platforms” and “Expand Your Vision.”
“No other media industry is as dedicated to supporting our local communities. Not Google, not Apple, not Pandora, not cable or satellite.”
NAB CEO Gordon Smith:
“We don’t send a bill to our communities for all the services we provide.”
Congratulations 2016 Crystal Award Winners.
Read how Katz Media Group EVP Strategy, Analytics & Research Stacey Lynn Schulman gave us a real whack-on-the-side-of-the-head
The day-before NAB was RAIN Summit West.
Read my notes.
My client Beth Neuhoff was among CEOs in a session about the importance of corporate culture (AND which included 3 SMART ideas for Sales).