Automaker explains “Why you can’t get AM Radio in your BMW i3″
BMW explains “the electric motor causes interference with the AM signal. Rather than frustrate customers with inferior reception, the decision was made to leave it off. HD Radio is standard on the i3 and through multi-casting, many traditional AM stations in key markets are available on secondary and tertiary HD signals.”
“At this point you may be asking, who cares? Isn’t AM radio a dinosaur technology with one leg in the grave? Does anyone even listen to it?”
A BMW spokesperson adds:
“The answer is yes: about 3 million people listen to it every day, and five of the ten most popular radio stations in the US are AM radio.”
Why? AMs that win give listeners something they can’t get anywhere else.
Even Las Vegas could barely handle the crowd!
Last year, CES strained Vegas hotel capacity and bent the airline ticket cost curve. So this year they capped attendance at last year’s 176,000 of us.
And THEY even changed their name!
They WERE “The Consumer Electronics Association.”
They’re NOW “The Consumer Technology Association…”
… because there’s more to tech than gadgets.
Hey, the world’s biggest retailer doesn’t own a single store: Amazon dot com.
Google and Uber are verbs, not gadgets.
Uber – which now equals “car” to a growing worldwide customer base – has a bigger market cap than General Motors.
The world’s biggest taxi fleet doesn’t own ANY cars…it’s a social network.
What all this means to broadcasters?
Read/see/hear my notes/quotes/pix/video
“How do we keep radio a critical part of everyone’s media life?”
Nielsen Audio’s Jon Miller, opening the 2015 Client Conference.
Read my notes from:
Thursday morning sessions;
Thursday afternoon sessions;
ICYMI: Read my notes from Westwood One’s “State of Podcasting in America” webinar.
Got an hour? Attend “virtually” (webinar recording).
Radio Talent: Do What Cable Is Doing
Read:When Sony Pictures Television Chairman Steve Mosko spoke at NAB Show/New York, I heard an opportunity.
Remaining local radio news people: To survive the ongoing bloodbath, write “remarkably.”